Less-is-More is back in style

It doesn’t mean websites will be boring – just smarter. Here’s why.

Minimal design delivers your message without distractions

• Your growing population of 40 – 60 year old viewers (those with the most disposable income) don’t care about cute graphics. They want easy reading.
• Minimal designs display better in smart phone browsers – soon to be half the browsing audience.

Minimal design lets Content & Color do the talking

Useful content brings life to minimal layouts – your message and services nicely packaged in attention-getting color. Again, easy to read.

Why the emphasis on readability? Because you’ve got about 9 seconds to engage viewers or they’re gone.

Minimal design promotes Speed

Slow pages are mood killers.

Minimal design greatly reduces drag, delivering your message faster.

How long will minimal design be “in?” For the foreseeable future. Why? Because beyond making a good impression, they work well with smart phone browsers.